Mezinárodní marketingový management : [globalizace a světové trhy, marketingové plánování a controlling, potenciál a lidské zdroje]
Příručka shrnuje základní informace o jednotlivých oborech mezinárodního marketingového managementu v éře globalizace.
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Bibliographic Details
- Main Author
- Other Authors
- Document Type
- Books
- Physical Description
- viii, 360 s. : il. ; 23 cm
- Published
-
Brno :
Computer Press,
2007
- Edition
- Vyd. 1.
- Series
- Praxe manažera (Computer Press)
Business books (Computer Press) - Subjects
- Item Description
- Přeloženo z němčiny
Obsahuje rejstřík - ISBN
- 978-80-251-1641-8
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Holdings
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Charles University - Faculty of Arts Library
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Charles University - Faculty of Social Sciences - Central Library
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Municipal Library Blansko
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Mendel University in Brno - Institute for Scientific Information - Library
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Brno University of Technology - Central Library
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Masaryk University - Faculty of Law - Central Library Brno
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Masaryk University - Faculty of Economics and Administration - Library Brno
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Municipal Library in Bruntal
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University of South Bohemia - Academic Library České Budějovice
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Municipal Library in Varnsdorf
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University of Hradec Králové - University Library
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Library of Vincenc Priessnitz in Jesenik
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Silesian University in Opava - University Library in Karvina
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Technical University of Liberec - University Library
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Municipal Library Louny
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University of Ostrava - University library
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B74494 | |||||
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VSB - Technical University of Ostrava - Central Library
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266742 | |||||
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Municipal Library Prostějov
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Jan Evangelista Purkyne University - Research Library Ústí nad Labem
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Tomas Bata University in Zlín - Library
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Municipal Library Nové Město na Moravě
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